分类目录归档：广告
哈根达斯 – 中秋 – 微电影
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中秋将至，难免引起人们对亲朋的思念之情。哈根达斯借此档期，于9月11日推出微电影 … 继续阅读
BBR Channel – 整合营销
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到底什么是整合营销？一个整合的campaign应该是怎样的？需要有多少渠道的支持 … 继续阅读
Heineken喜力啤酒 – TVC – The Switch
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喜力啤酒在过去的一段时间一直沿着“男人的尖叫”方向前进，作品都出自于TBWA。从 … 继续阅读
可口可乐 – 户外广告 – 世界环保日
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美洲巴西可口可乐曾在五月份为6月5日世界环境日做过一则宣传平面广告。 可口可乐在 … 继续阅读
卡尔顿啤酒 – TVC – 追捕
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Clemenger BBDO为Carlton Draught(卡尔顿啤酒)制作新 … 继续阅读