分类目录归档：互动营销
Ariel Big Stain – 互动营销 – P&G – 盛世长城（Saatchi & Saatchi）
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品牌: P&G 宝洁 – 碧浪 时间: 2011年4月 广 … 继续阅读
Heineken 喜力 – 线下互动 – 冠军奖杯惊现酒店
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几个来看欧冠的球迷，在预定的酒店房间，居然发现冠军奖杯，会是什么反应？惊喜，诧异 … 继续阅读
Coca-Cola 可口可乐 – 线下线上整合营销 – Hug Me 拥抱贩卖机: 一个拥抱, 一罐可乐
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Agency: Ogilvy & Mather 拥抱是人类表达内心情感 … 继续阅读
Coca-Cola 可口可乐 – 网络营销 – Falling Dominoes 推倒的多米诺
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URL: http://fallingdominoes.com Advertis … 继续阅读
CHANEL香奈儿 – APP营销 – Stick to the List
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2011年12月初，圣诞节来临之际，CHANEL香奈儿推出系列配饰新品。为了让消 … 继续阅读